Blueprint 2021 Predictions: The Office is Not Dead

Blueprint logoNote: This post was part of a collection of predictions made by proptech investors and entrepreneurs compiled by Blueprint in late 2020.

For any job, some tasks (e.g., financial modeling) require relatively little interaction with colleagues; others (e.g., launching new products) require a lot of communication across many functions.

For these latter tasks, face-to-face is still the “highest bandwidth” communication form. Anyone on a multi-person Zoom conference knows how hard it is to focus and how you lose nuance and non-verbal cues, especially as participants zone out, turn off cameras, et cetera. One-on-one zoom calls are better but try hiring someone for a senior position or getting comfortable with a startup investment. It’s doable, but harder and slower.

While in-person work isn’t going away, employers now have the comfort and capability (e.g. collaboration software, data security, training) to be more flexible — so incrementally more work will be remote.
But most people find extended remote work unsatisfying. Millions of years of evolution have
honed humanity’s collaboration skills. We evolved to work in groups. Fortunately, working remotely isn’t synonymous with working from home. Employers may set up satellite offices for employees to work remotely without the sense of isolation.

The most likely scenario I see playing out is:

  1. Employers give employees latitude about when they return to the office.
  2. Informal understandings gradually morph into formal HR guidelines.
  3. Corporate Real Estate departments set up satellite locations in coworking spaces and build processes to support this network.
  4. Over months or years, excess capacity becomes apparent and hot desking is rolled out. Excess space is sublet or reconfigured.
  5. As leases approach renewal, central office space needs will likely be moderately smaller.
  6. Remote work is roughly evenly distributed across the employee pool so the geographic center of gravity doesn’t shift much.
  7. Central offices shrink somewhat but don’t shift much.

Want to see all the predictions? Click here

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About Andrew Ackerman

Andrew is recovering consultant turned serial entrepreneur, startup mentor and angel investor. He is the Managing Director at Dreamit, currently in charge of the UrbanTech accelerator program. Andrew has also written for Fortune, Forbes, Propmodo, CREtech, Builders Online, Architech Magazine, Multifamily Executive, AlleyWatch, Edsurge, The 74 Million, et. al. Andrew began his career at Booz & Co consulting on strategy and operations for Fortune 100 clients. After a brief stint at Kaplan helping transition their traditional classroom test prep services into online products, he then joined Bunk1.com as COO/Head of Product where he spent eight years building it from scratch to the leading provider of web services to the summer camp industry. After being bought out of Bunk1 in 2008, Andrew managed a family office where he was responsible for both incubating new ventures and for managing over $50M of alternative assets including hedge, private equity, and venture capital funds as well as a number of direct investments in private companies. Andrew was also the founding CEO of Layercake.com and has a keen appreciation for how hard it is to build a successful startup, even under the best of circumstances. Andrew received his MBA in Operations & Marketing from Chicago Booth (Beta Gamma Sigma) and a BA in Economics & Political Science from Johns Hopkins University (Phi Beta Kappa). He speaks Hebrew fluently as well as some Spanish, French & Japanese and is working on JavaScript.

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